What makes a video go viral

A lot of B2B brands attempt to create viral videos but they end up creating content that promotes their product’s features or their company. This is because they lack the understanding of what makes a video go viral on YouTube. So, is there a way companies can communicate the value of their brand and reach […]

21 Best Sentiment Analysis Tools for 2020

In this blog post, we’ll look into what sentiment analysis is and how with the right sentiment analysis tools you can, Define your future marketing strategies Improve your customer’s experience with your brand Determine brand reputation And much more. Everyone knows that all online communication happens via text – Emails, Social media posts, tweets, live […]

How to start your social media marketing agency

Social media marketing has been making waves for over a decade. What makes things more interesting is the millions of users signing up every day and the number of brands trying to capitalize on social media engagement. There are about 3.48 billion social media users in 2019, with the worldwide total growing by 288 million […]

Social Media Marketing Tips for Small Businesses

The way the business is done has changed substantially over the decade or so. With the arrival of digital avenues, there has been a bombardment of marketing options for the businesses whether it’s a large scale business or a Small Medium Enterprise (SME). One may question why there is a need to market on digital […]

8 Ways to take down your Facebook Competitors

Facebook being the #1 social media marketplace and home to nearly 2 billion active monthly users might come across as an easy place to run marketing campaigns. A recent survey shows that 90% of the world’s marketers use Facebook to reach their audience. But, Wait! It doesn’t mean that all these marketers are reaping benefits […]