Author

Krishna Rg

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Looking at your competitors building a huge audience online and wondering how they are doing it? Here is what they do. They create excellent content for your target audience through their blogs and major digital platforms and they do it consistently. What do they take away from you? – Your business. Yes, I mean it! If you are a freelancer, a small business owner, or an entrepreneur wondering how to do Digital Marketing, this post…

Are you someone looking for the best food bloggers to follow?  You might be someone new to this industry trying to validate its worth. Here is one good reason why you should pursue food blogging as a career path – Out of 600 million-plus blogs on the internet, 31.7 million are from the USA alone and food bloggers are on the rise. Who wouldn’t want to taste the never-ending line of delicious recipes for free…

Content marketing this day is undeniably taking precedence as the most preferred form of marketing. 90% of businesses are already using content marketing to generate inbound leads. Many of your competitors would have shifted to content marketing and by now they might even be creating content on their success stories. So, what is content marketing? Content marketing is focused on creating, publishing, and distributing content for a targeted set audience across the web. The importance…

The marketing industry is evolving big time and has been adapting to a lot of changes in the past decade. Traditional marketing is no more the only marketing option, particularly for companies whose audience is the millennials. These brands are choosing content marketing which aids them in interacting with their clients and helps build a good relationship via their online content. Content marketing has proved to be more effective than traditional marketing and the $300…

Twitter to many is the social media platform where news breaks! Over the years, this social media channel has transformed so much that we now tune into Twitter to get updates on any topic we search for. With over 330 million-plus users, Twitter is the best platform for a B2B brand to capitalize upon. From news to weather updates, celebrity gossip to viral videos, client acquisition to customer service, every function that is possible on…

Content curation is definitely a good technique to grow your audience and keep your social media feed active.  In 2020 it is going to get better with automation carrying most of the load that exhausts marketers. Millions of articles are being published on the internet on a daily basis.  To sift through this huge number of articles and finding the perfect ones that match the interest of your audience is no easy job.  What if…

A lot of B2B brands attempt to create viral videos but they end up creating content that promotes their product’s features or their company. This is because they lack the understanding of what makes a video go viral on YouTube. So, is there a way companies can communicate the value of their brand and reach a lot of people online with viral video? Viral videos bring a ton of attention towards your brands but creating…

Social media marketing has been making waves for over a decade. What makes things more interesting is the millions of users signing up every day and the number of brands trying to capitalize on social media engagement. There are about 3.48 billion social media users in 2019, with the worldwide total growing by 288 million (9 percent) since this time last year.  This fact tells why Social media marketing is gathering all the attention it…

Influencer Marketing is all the rage these days.  But have people have matured enough to choose the right kind of influencers instead of following celebrities? And who are these influencers who you really must follow? These influencers are thought leaders in their own way. They are people rely on relationships to build a brand or a business.  Their interactions are up close and personal. They may or may not have a huge following (ranging up…

Influencers have been affecting buyers since businesses began and not many understand the superpower an influencer wields – the power to make an audience trust your brand. Influencer Marketing has made the top B2B brands rethink their strategy towards promotion. But, how can small businesses micro influencers get the best out of marketing campaigns? This is the question that moved me to create this ultimate guide on how to create the best micro influencer campaigns…